Stephanie Dunn

As a former chef and caterer, Stephanie understands the importance of food, wine and individual tastes. This makes her a natural for the media business. Why? Once she understands the target audience, Stephanie develops the right strategy and channel mix for each individual’s taste. Finding and matching up the best elements gives her the same satisfaction she gets when serving the perfect meal.

When Stephanie isn’t busy training Bear (her dog) to belt out Andrea Boccelli tunes, she’s reveling in the world as seen through her three children’s eyes.

Fave Websites

halifaxbroad.blogspot.com
epicurious.com
thecoolhunter.net

Credentials

Prior to joining Time + Space, Stephanie spent ten years in Montreal working in promotion development, sports marketing and event planning. In addition, she has worked in Toronto, Montreal and Halifax in the restaurant and hotel management business, and owned her own catering company.

Stephanie's Posts

April 2, 2012

After attending Deloitte’s 2012 TMT Predictions a few months ago, it got me thinking about what I thought was a relatively new arm of market research called ‘neuromarketing’.

In a nutshell, neuromarketing studies consumer response to marketing stimuli with technologies such as fMRI, EEG -and SST – and measures activity in the brain and in one’s physiological state to learn why consumers make the decisions they do and what part of the brain is telling them to do it.

December 14, 2011

I’ve been spending a lot of time lately exploring installations that I think are smart. Let me qualify smart – location, context, impact and participation to the max. And this one literally ‘moved’ people. The ASICS Run with Ryan installation in a NYC subway station is in my opinion the poster child for how to do it right.

January 19, 2011

As the first month of the New Year comes to a close, I had a moment to ponder the plethora of articles that came across my desk from marketing pundits of every discipline declaring trends and predictions for 2011. Trends such as location-casting, crowdsourcing, content marketing and integration were the most prevalent. (more…)

DIRECTOR, CLIENT EXPERIENCE

Fave Websites

Credentials

Stephanie's Posts

Marketing – It’s all in your Head

A smart installation that ‘moved’ me and why I think it worked

2011 Marketing Trends To Watch

Our People